Privacy Policy
This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from kita.sg (the Site).
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we collect information about the pages or products you view, what websites or search terms referred you, and how you interact with the Site. We refer to this as Device Information.
We collect Device Information using these technologies:
- Cookies are data files placed on your device, often including an anonymous unique identifier. For more about cookies and how to disable them, visit allaboutcookies.org.
- Log files track actions on the Site and collect your IP address, browser type, internet service provider, referring and exit pages, and date and time stamps.
- Web beacons, tags and pixels record information about how you browse the Site.
When you make or attempt to make a purchase, we collect your name, billing address, shipping address, payment information, email address and phone number. We refer to this as Order Information.
Personal Information in this policy means both Device Information and Order Information.
How we use your personal information
We use Order Information to fulfil orders placed through the Site, which includes processing payment, arranging delivery, and providing invoices and order confirmations. We also use it to communicate with you, to screen orders for risk or fraud, and, where you have told us you want it, to send you information about our products.
We use Device Information to screen for risk and fraud, and to improve the Site.
Sharing your personal information
We share your Personal Information with third parties who help us operate. We use Shopify to power our online store: read how Shopify uses your Personal Information at shopify.com/legal/privacy. We use Google Analytics to understand how customers use the Site: read Google's privacy policy, and opt out at Google Analytics opt-out.
We may also share your Personal Information to comply with applicable laws, to respond to a lawful request for information, or to protect our rights.
Behavioural advertising
We use your Personal Information to show you advertising we believe may interest you. For how targeted advertising works, see the Network Advertising Initiative.
You can opt out of targeted advertising here:
You can also opt out of some services through the Digital Advertising Alliance.
Do not track
We do not alter the Site's data collection and use practices when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you have the right to access the personal information we hold about you and to ask that it be corrected, updated or deleted. To exercise this right, contact us using the details below.
If you are a European resident, we process your information to fulfil contracts we may have with you, or otherwise to pursue the legitimate business interests listed above. Your information may be transferred outside Europe, including to Canada and the United States.
Data retention
When you place an order, we keep your Order Information for our records unless and until you ask us to delete it.
Changes
We may update this policy from time to time to reflect changes to our practices, or for other operational, legal or regulatory reasons.
Minors
The Site is not intended for individuals under the age of 18.
Contact us
For more about our privacy practices, or to make a complaint, email sleep@kita.co or write to us:
KITA
Re: Privacy Compliance Officer
10 Anson Road #28-12, Singapore 079903
